The Marketing Manager reports to the Associate Director for Administrative Services and servesas a member of a team that drives all marketing, assessment, special event, and IT needs for the Department of Recreational Sports. The Department of Recreational Sports includes six areas: intramural sports, sport clubs, fitness, aquatics, outdoor recreation, and open recreation. The Marketing Manager is responsible for: -Promoting physical activity, well-being, recreational program involvement, membership,recreation facilities, and services -Providing direction and coordination for a comprehensive marketing, communication, and public relations program for the Department of Recreational Sports -Assisting in the development of a comprehensive marketing plan -Overseeing the execution of the marketing plan -Coordinating the department’s promotional materials, publications, websites, and social media -Managing one graduate student and a student staff -Assisting with identifying, obtaining, and fulfilling sponsorships -Assisting with managing and championing the customer-service and internal operations of Innosoft Fusion, the recreation management software program -Developing and maintaining partnerships within the Division of Student Affairs and acrosscampus
Bachelor’s degree in marketing, public relations, advertising, or related field. Marketing, public relations and/or advertising experience that includes areas such as developing a marketing plan; creating promotional materials and publications; experience using a content management system to produce and post web content; and planning special events. Excellent communication skills and professional writing skills with strong editing and organizational skills. Experience with current computer software such as desktop publishing and database management.
Virginia Tech is a public land-grant university, committed to teaching and learning, research, and outreach to the Commonwealth of Virginia, the nation, and the world. Building on its motto of Ut Prosim (that I may serve), Virginia Tech is dedicated to InclusiveVT—serving in the spirit of community, diversity, and excellence. We seek candidates who adopt and practice the Principles of Community, w...hich are fundamental to our on-going efforts to increase access and inclusion, and to create a community that nurtures learning and growth for all of its members. Virginia Tech actively seeks a broad spectrum of candidates to join our community in preparing leaders for the world.