Operations, Operations - Marketing/Promotions, Operations - Sports Information
4 Year Degree
The purpose of the Director of Athletic Media Relations job is to ensure that the University assets are protected through adherence to applicable external and internal regulations and appropriate external representation of ULM Athletics.
Duties and Responsibilities • Directing the athletic communications office with the publicity and media relations efforts for selected teams: • Coordinating all publicity and communications for selected programs, including media relations and media training for student-athletes and coaches. • Developing and implementing creative media/public relations strategies. • Producing editorial content related to assigned sports for media guides, news releases and official website. • Nominating student-athletes and coaches for conference and national awards. Traveling to designated away events as media liaison. • Overseeing and directing student assistants assigned to help with selected sports. • Leading the athletic communications office with its digital communications efforts: • Developing and implementing creative digital communications strategies including, but not limited to, web site, social media and digital publications. • Providing support to official web site initiatives including strategies, editorial content, design and updating of historical data. • Staying current on emerging digital communications trends, including but not limited to, mobile technology, metrics and social media. • Coordinating all aspects of media coverage for home events for all athletic events: • Training and supervising student workers and game-day staff. • Oversee media areas and services (media room and press seating). • Processing and distributing credential requests. • Work with other departments within the athletic department and university, including but not limited to the ticket office, event management, marketing, to ensure events run efficiently. • Performing other duties as assigned by the Office of Public Information and the Director of Athletics. • Performing special projects as assigned. Attending events as needed to support Athletic Communications initiatives
Minimum Qualifications/Requirements • Minimum qualifications includes a bachelor’s degree, master’s degree preferred; collegiate experience preferred: • Strong oral and written communication skills; • Knowledge of communication and marketing best practices; • Organizational skills and ability to handle multiple tasks and details effectively; • Ability to effectively interact with a wide variety of constituencies; • Must maintain a thorough knowledge of NCAA, Sun Belt, and ULM rules and regulations. • Ability to establish and maintain a presence on social media; • Must have good attention to detail and the ability to note errors and inconsistencies; • Ability to meet established deadlines; • Proficient knowledge of Adobe Creative Suite (InDesign, Acrobat, Photoshop); and proficient knowledge of Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
The University of Louisiana Monroe (ULM) is a comprehensive, state-funded institution of higher education that offers high quality educational and experiential opportunities to meet the academic, cultural, vocational, social, and personal needs of undergraduate, graduate, and continuing education students. ULM's mission is to "seek students who find value in our programs and prepare them to compet...e, succeed, and contribute in an ever-changing global society through a transformative education."
Today, ULM has an annual enrollment of over 9,100 students and has awarded a combined total of over 72,000 academic degrees to more than 65,000 alumni.
Founded in 1931, ULM's campus — one of the state's most attractive with beautiful Bayou DeSiard flowing through its 238-acre, tree-shaded campus — is located in the eastern part of Monroe. Together with its sister city of West Monroe, the city of Bastrop located in Morehouse Parish, and Union Parish, these communities comprise a metropolitan area of nearly 202,0000 residents and serve as the commercial, medical, and cultural hub for the northeast Louisiana region. The Twin Cities of Monroe and West Monroe straddle the Ouachita River, which many feel is one of the nation's most beautiful rivers.